"The clothing chain Urban Outfitters is promoting a provocative new line of t-shirts with slogans such as "I Vote For Vodka" and "USA Drinking Team." A version modeled by a young woman, who appears to be a teen, is emblazoned with blurred letters reading, "I Drink You're Cute."
""Kids shouldn't be wearing these t-shirts," Jan Withers, National President of MADD (Mother's Against Drunk Driving), tells Shine. She explains that while MADD does not directly oppose drinking for people over the age of 21 or merchandising to adults: "Marketing [alcohol-related products] to teens is not in any way acceptable." Withers' own daughter, Alisa Joy, was killed in a car crash by an underage drinker when she was 15 years old."